A premium mobile viewing experience

Reuters TV is a uniquely powerful environment for showcasing vivid brand narratives to inspire your target audience.

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Reach your audience at their most engaged

The seamless integration of content across Reuters TV gives you the opportunity to reach your audience in a new and innovative way, using a modern platform built to retain interest.

Reach your audience at their most engaged moments while they are viewing a news show that’s personalized for them—whenever they want, and wherever they are.

Your campaign will begin quickly and simply. Reuters TV manages all of the encoding and hosting to ensure a seamless, beautiful viewing experience. Your impressions are guaranteed.

Beautifully
integrated

Commercials are gracefully integrated into news shows without buffering.

5%

Low ad load

5% of viewing time is dedicated to ads, compared with 25% on traditional TV.

Single-ad
commercial breaks

Your brand will be front and center in it’s own dedicated commercial break.

Non-skippable

Non-skippable commercial breaks guarantee your brand messages will be seen.


SPECS

Deliverables

  • 15 second video creative, ProRes or H.264
  • 3rd Party Tracking Tags (if applicable)

File Formats

  • Quicktime movie (.mov)
  • MPEG-4 (.mp4)

Frame Rate

  • 29.97
  • Constant frame rate only

Size

  • 1920×1080
  • 16:9 aspect ratio (4:3 and anamorphic formats are possible, but discouraged; 3:2 aspect ratio is not accepted)

Metrics Available

  • Impressions
  • Completion Rate
  • Time Spent Viewing

Audio

  • AAC Audio
  • 16 bit
  • 48 kHz sample rate
  • Audio is required

General Notes

  • Please note we cannot accept multiple spots to form a single commercial. Each commercial should stand alone and represent one brand.

Leaders Slates

  • Video must be submitted without leaders (i.e slates, countdowns).
  • If assets are delivered with leaders, Reuters TV will edit them and a Production Fee will be added to the final invoice.

Codec

  • H.264, profile high
  • Interlaced video is not accepted; progressive only
  • Please make content progressive using adaptive de-interlace with no frame blending
  • Either variable or constant bitrate is OK, minimum of 5 Mbps, maximum of 15 Mbps, with 10 Mbps the target

Length

  • Normal Video Creative: 15 seconds.

Hosting

  • Hosted by Reuters TV

We’re taking TV news to the next level.

Care to join us?

Shape the future of TV news.

The mission is simple: We’re re-imagining TV news for the 21st century. Join our team of 2,500 journalists in 200 countries, as well as the talented gang of developers, designers, marketers, journalists, producers, and editors responsible for getting the news to our users, when and where they need it.

Create a breakthrough product.

Reuters TV is a revolutionary way to deliver news to a generation of mobile-first consumers, leveraging the editorial integrity that’s been the foundation of Reuters for 160 years, but in an entirely new format for the modern age.You won’t just be telling the news, you’ll be reinventing how it’s told.

Join the spirit of a startup.

Reuters TV is a fast-moving startup at the heart of the world’s largest news organization. You’ll be a part of a small, dynamic, independent and flat team, but with the full resources of Thomson Reuters behind it. It’s the best of both worlds.

Picture it.

A diverse group of smart, friendly and dedicated engineers, developers, designers, marketers, producers, editors and journalists, working from our beautiful offices in New York, London and Hong Kong to change the way the news works. Competitive salary and benefits, of course.


I like the freedom of choice when it comes to coding. It enables us to use the best and latest technologies available out there. I am excited to be part of such a talented team of brilliant people.

Mirlan Tagaibek, Software Engineer, Infrastructure

The most exciting part of working at Reuters TV is being surrounded by such a smart group full of diverse backgrounds, personalities and skillsets. We’re all working together to create something that’s never been done before.

Elizabeth Pace, Senior Marketing Manager

I think what makes Reuters TV an exceptional product is the collaboration between text and TV. We are using our global army of extremely qualified text reporters who know their beats inside out to go just one step further and lend their expertise to video in a timely way. Not many news organizations have an established presence in as many places around the world as Reuters.

Havovi Cooper, Video News Producer